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How do you get to the real interviews at a Career Fair? The competition can be noteworthy, but you can help yourself leap out from the gang with advance preparation. At AA-Careers, we have a simplified six-step process to prepare. Plan to go? Here’s how to prepare:

First, investigate the companies that are going and pick your objectives. Use the web to check out the companies that are there ahead of time. Go to their internet sites and see if they have their jobs listed. Pick a sensible number to go after, and get ready to spend about an hour researching each one. It’s hard to do more than 8 in a day, and three to five is a much more reasonable target. For each company, you want to know: key product lines, recent news, and executive names. Try to see if you know anyone at the target companies. You should end up with a page or two of research for each company/job.

Second, if there are job postings on the web, read them to see what the hiring department is looking for. Create a mapping of your achievements and skills to the demands of the job. Make the terminology match. If the hiring organization calls customers "clients", your resume should do the same thing. The accomplishments should be written in the style of the hiring company.

Third, create a ‘thumbnail sales pitch’ for each likely company/job combination. Write down a 90 second ‘thumbnail’ that you can repeat verbally depicting why you are a fantastic candidate for that position. You’ll use this in your resume and when you meet the company at the job stall.

Fourth, modify your resume for each position. The objective on your resume should exactly match the position you’re want. The executive summary should be a written form of your “mini sales pitch” for the job. Then choose the achievements and skills that most clearly match the job description. Especially at a Career Faire, the purpose of your resume is a sales tool for you – to get you on-site job interviews. It should be obvious to see that you’re a fit based on your resume.

Fifth, dress and prepare as if you’re doing on-site interviews. Dress nicely and be well groomed. Don’t overdress (this isn’t a date!) and don’t underdress (no jeans or t-shirts, no matter how much you paid for them). Avoid strong cologne or perfume.

Finally, practice your ‘mini-sales-pitch’. Collect your research and the resume for each position – bring a couple of copies for each – and put each in a clearly labeled folder. Keep them in a light briefcase or folio.

Remember to smile, and good hunting!

The fact is that this is the perfect time to write an ebook. What the publishing industry needs are people who can tap into the world as it is today – innovative thinkers who can make the leap into the new millennium and figure out how to solve old problems in a new way. Ebooks are a new and powerful tool for original thinkers with fresh ideas to disseminate information to the millions of people who are struggling to figure out how to do a plethora of different things.

Let’s say you already have a brilliant idea, and the knowledge to back it up that will enable you to write an exceptional ebook. You may be sitting at your computer staring at a blank screen wondering, “Why? Why should I go through all the trouble of writing my ebook when it’s so impossible to get anything published these days?

Well, let me assure you that publishing an ebook is entirely different than publishing a book in print. Let’s look at the specifics of how the print and cyber publishing industry differ, and the many reasons why you should take the plunge and get your fingers tapping across those keyboards!

Submitting a print book to conventional publishing houses or to agents is similar to wearing a hair shirt 24/7. No matter how good your book actually is, or how many critique services and mentor writers have told you that “you’ve got what it takes,” your submitted manuscript keeps coming back to you as if it is a boomerang instead of a valuable mine of information.

Perhaps, in desperation, you’ve checked out self-publishing and found out just how expensive a venture it can be. Most “vanity presses” require minimal print runs of at least 500 copies, and even that amount will cost you thousands of dollars. Some presses’ minimal run starts at 1,000 to 2,000 copies. And that’s just for the printing and binding. Add in distribution, shipping, and promotional costs and – well, you do the math. Even if you wanted to go this route, you may not have that kind of money to risk.

Let’s say you already have an Internet business with a quality website and a quality product. An ebook is one of the most powerful ways to promote your business while educating people with the knowledge you already possess as a business owner of a specific product or service.

For example, let’s say that you’ve spent the last twenty-five years growing and training bonsai trees, and now you’re ready to share your knowledge and experience. An ebook is the perfect way to reach the largest audience of bonsai enthusiasts.

Ebooks will not only promote your business – they will help you make a name for yourself and your company, and establish you as an expert in your field. You may even find that you have enough to say to warrant a series of ebooks. Specific businesses are complicated and often require the different aspects to be divided in order for the reader to get the full story.

Perhaps your goals are more finely tuned in terms of the ebook scene. You may want to build a whole business around writing and publishing ebooks. Essentially, you want to start an e-business. You are thinking of setting up a website to promote and market your ebooks. Maybe you’re even thinking of producing an ezine.

One of the most prevalent reasons people read ebooks is to find information about how to turn their Internet businesses into a profit-making machine. And these people are looking to the writers of ebooks to provide them with new ideas and strategies because writers of ebooks are usually people who understand the new cyberspace world we now live in. Ebook writers are experts in Internet marketing campaigns and the strategies of promoting and distributing ebooks. The cyberspace community needs its ebooks to be successful so that more and more ebooks will be written.

You may want to create affiliate programs that will also market your ebook. Affiliates can be people or businesses worldwide that will all be working to sell your ebooks. Think about this? Do you see a formula for success here?

Figure out what your subject matter is, and then narrow it down. Your goal is to aim for specificity. Research what’s out there already, and try to find a void that your ebook might fill.

What about an ebook about a wedding cake business? Or an ebook about caring for elderly pets? How about the fine points of collecting ancient pottery?

You don’t have to have three masters degrees to write about your subject. People need advice that is easy to read and easily understood. Parents need advice for dealing with their teenagers. College students need to learn good study skills – quickly. The possibilities are endless.

After you’ve writtten your ebook

Getting your ebook out is going to be your focus once you’ve finished writing it, just as it is with print books. People will hesitate to buy any book from an author they’ve never heard of. Wouldn’t you?

The answer is simple: give it away! You will see profits in the form of promoting your own business and getting your name out. You will find affiliates who will ask you to place their links within your ebook, and these affiliates will in turn go out and make your name known. Almost every single famous ebook author has started out this way.

Another powerful tool to attract people to your ebook is to make it interactive. Invent something for them to do within the book rather than just producing pages that contain static text. Let your readers fill out questionnaires, forms, even crossword puzzles geared to testing their knowledge on a particular subject. Have your readers hit a link that will allow them to recommend your book to their friends and associates. Or include an actual order form so at the end of their reading journey, they can eagerly buy your product.

When people interact with books, they become a part of the world of that book. The fact is just as true for books in print as it is for ebooks.

That’s why ebooks are so essential. Not only do they provide a forum for people to learn and make sense of their own thoughts, but they can also serve to promote your business at the same time.

Jane runs the website www.home-industry.com – a work at home directory which regularly reviews and updates details of the latest internet home business ideas and opportunities.

To get your own money making website set up free visit: www.home-industry.com/pips.html

To receive a free email marketing course send a blank email to: home-industry@getresponse.com

But what has really exploded her business and finally brought her the income so many online marketers are looking for is the 1 Step System brought online just this year by MLM genius, Rod Stinson.

In her latest eBook, 1 Step System Success Secrets she explains the 1 Step System in detail from its key product, the Ultimate Marketers Tool Kit to the very lucrative payout schedule for associates who sign up and then bring others on board. She provides all the tools needed to not only make this system work, but after going through it readers will have the real “nut & bolts” knowledge of how to drive real, targeted traffic to any web site for any product. Her “no BS” forthright manner cuts through all the hype we see so much of on the web. Her background in the legal profession delivers credible evidence that this lady know what she’s talking about. As Stephanie says herself: “I am LIVING PROOF that the 1 Step System works.”

Throughout her step-by-step guidelines she offers access to the very resources that have worked for her so that anyone with a computer and the determination to stick with it can build a profitable online income. She admits that earning a living online is not the “cake walk” internet gurus would have you believe and she delivers some of the most hard-hitting explanations of why I’ve ever heard. But through it all, Stephanie provides hope to those of us out here floundering in information overload to the point that analysis paralysis sets in and we end up doing nothing because it’s all to overwhelming to digest.

Finally, a blueprint for success! Who knew?

Most marketers would charge $50 or $100 for the quality of information she provides in this one-of-a-kind tool but her experience has taught Stephanie that by sharing with others success comes back to her multiplied and everyone benefits along the way. So, she gives her book away for free. No strings, no nothing! Read it and take or leave it, it’s up to you.

I applaud Stephanie Woolford-Bales for her hard-learned efforts in putting 1 Step System Success Secrets together and thank her for sharing her experience and her book with us.

Karen Morrison is new to internet marketing and believes that everyone has to start somewhere. This is her first book review but she hopes you don’t hold that against her!

Please visit my web site: http://www.online-income-resources.com/
and join me on my journey!